Need to watch Burlesque immediately, but aren't in the mood to trudge to your local cinemaplex? Never fear! You'll soon be able to rent it from home the day it's released for a mere $20,500. Wait, what? That's apparently Prima Cinema Inc.'s plan, a company that wants to stream first-run movies to homes for $20,000 up front and $500 per movie thereafter. According to the WSJ, the company plans to launch next year and be in 250,000 homes within five years.
Thursday, December 9, 2010
Movies First... for a price
Need to watch Burlesque immediately, but aren't in the mood to trudge to your local cinemaplex? Never fear! You'll soon be able to rent it from home the day it's released for a mere $20,500. Wait, what? That's apparently Prima Cinema Inc.'s plan, a company that wants to stream first-run movies to homes for $20,000 up front and $500 per movie thereafter. According to the WSJ, the company plans to launch next year and be in 250,000 homes within five years.
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